BRUCE DAISLEY
Former European boss of Twitter who has become one of the leading experts on the evolving nature of work, having two Sunday Times bestsellers and being an active commentator on resilience and the future of work
Bruce Daisley is a best-selling author and technology leader from the UK. He spent 8 years as EMEA Vice President for Twitter having joined the company in 2012. Prior to this, Daisley ran YouTube UK at Google and he has also worked at Emap/Bauer and Capital Radio.
Daisley is an expert on the transformations that modern work is Undergoing in the era of hybrid jobs – acting as a consultant for a wide range of companies – from the hottest new technology sensations to centuries-old manufacturing firms. Whether addressing governmental bodies or banking organisations Daisley has been praised for sharing an inspiring vision of the future work and leaving audiences with actionable insights into their own companies.
His 2019 book on improving work culture, “The Joy of Work”, was the Sunday Times number one business bestseller going on to be named The Financial Times Book of the Month. It came runner-up in the CMI Management Book of the Year Awards and has over 250 five star Amazon reviews. Professor Sir Cary Cooper described it as ‘a joy to read’ and best- selling business author Dan Pink said it would ‘help transform your work experience’.
His follow-up, Fortitude, tackling the subject of resilience has received dazzling reviews. Ed Miliband described it as ‘an absolute revelation’, Gary Lineker said ‘A book that confirms what I’ve always believed; that we can’t be resilient on our own. In fact, resilience is about all of us being stronger than any of us’. Oliver Burkeman said it was ‘an important and well-timed book’.
Bruce Daisley has been awarded ‘Greatest Individual Contribution to New Media’ by New Media Age. He has been rated as the top leader in digital media by Campaign Magazine, placing him 7th in the overall media market. In a survey of CEOs and MDs, Bruce was named the “Fantasy Hire” that most leaders would like to make. He often places as the top- rated speaker at conferences in the US and the UK.
Bruce was trained by Vice President Al Gore as part of his Climate Reality leadership program. As part of this Bruce has presented to thousands of people at various organisations around the world driving discussions about solutions to climate change.
Bruce Daisley grew up on a council estate in Birmingham. He started his working career in fast-food restaurants to help him pay his way to become the first member of his family to ever go to university. After dozens of rejections, Bruce landed his first career role by taking a risk and drawing a cartoon CV of his life. Twenty years on, having worked in radio and magazines, he’s made his way to work in technology firms like YouTube, Google and Twitter.
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